We move people with unforgettable  experiences. 

MaxMedia is an independently-owned,
experience design agency.

Our work combines creativity and technology to move people
at a deeper level—bonding them to places, ideas, and brands. We deliver
provocative content and interactive experiences on screens of all sizes,
in every type of environment.

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Translating data into stories.
And results.

MaxMedia business intelligence solutions.

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Translating data into stories.
And results.

MaxMedia business intelligence solutions.

The
Marijuana
Mindshift

MaxMedia helps platform Surterra Wellness for rapid scale in the $8.5+ billion dollar medical cannabis industry.

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The
Marijuana
Mindshift

MaxMedia helps platform Surterra Wellness for rapid scale in the $8.5+ billion dollar medical cannabis industry.

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Five years ago, the AT&T store was simply a place where one went
to pay a bill, compare service plans, or pick out a new device.
Customers were there to get something done, not to explore.

This is not the way to sell more products and services. The company
needed an entirely new and engaging store experience.

First, we helped change the focus of the store from product to lifestyle. 

Customer 
Journey

Our research told us that shoppers were (a) in the store for a specific reason and (b) hated waiting. We needed to pull them out of their "mission-focus" and shift the emphasis from product features to broader, lifestyle benefits. 

 

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Customer 
Journey

Our research told us that shoppers were (a) in the store for a specific reason and (b) hated waiting. We needed to pull them out of their "mission-focus" and shift the emphasis from product features to broader, lifestyle benefits. 

 

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Store 
Entry

To welcome shoppers into the store, we avoided the hard sell and eased their transition with atmospheric and lifestyle imagery.

Store 
Entry

To welcome shoppers into the store, we avoided the hard sell and eased their transition with atmospheric and lifestyle imagery.

Product 
Display

A store-length video wall provided a dynamic and flexible canvas for featured products.

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Product 
Display

A store-length video wall provided a dynamic and flexible canvas for featured products.

Digital content throughout the store served to shift shopper mindset from rational to intuitive, a key step in encouraging exploration. 

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Customer 
Support

Shoppers meeting with AT&T representatives enjoyed longer form, engaging content that improved the wait experience.

 

Customer 
Support

Shoppers meeting with AT&T representatives enjoyed longer form, engaging content that improved the wait experience.

 

Then, we turned the company’s first flagship store into a beacon for the brand. 

Digital Immersion

With 119 digital screens, the flagship store is an eye-popping spectacle for shoppers. Every 35 minutes, all of screens are “taken over” with a palette-cleansing animation.

Digital Immersion

With 119 digital screens, the flagship store is an eye-popping spectacle for shoppers. Every 35 minutes, all of screens are “taken over” with a palette-cleansing animation.

In-Store 
Channel

A dynamic playlist includes lifestyle and promotional content, as well as an original episodic series—all contributing to a longer and more enjoyable visit.

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In-Store 
Channel

A dynamic playlist includes lifestyle and promotional content, as well as an original episodic series—all contributing to a longer and more enjoyable visit.

After 
Hours

Even after the store closes, the digital displays keep the flagship space alive and vibrant.

After 
Hours

Even after the store closes, the digital displays keep the flagship space alive and vibrant.

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Seasonal 
Content

Digital content is updated throughout the year with new promos and seasonal campaigns.

Seasonal 
Content

Digital content is updated throughout the year with new promos and seasonal campaigns.

Next, we helped redefine how customers shop and learn at the new ‘crown jewel’ of AT&T stores. 

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Store 
Strategy

Located in the tourist nucleus of San Francisco, AT&T's new 3-story, 24,000 square foot flagship is a multi-sensory playground designed to educate, inspire, and sell.

Store 
Strategy

Located in the tourist nucleus of San Francisco, AT&T's new 3-story, 24,000 square foot flagship is a multi-sensory playground designed to educate, inspire, and sell.

Store 
Entry

Shoppers are stopped in their tracks by a spectacular, massive curved display showcasing animation and graphics that react to music – and never repeat.

Store 
Entry

Shoppers are stopped in their tracks by a spectacular, massive curved display showcasing animation and graphics that react to music – and never repeat.

First 
Floor

Visitors enjoy a hands-on approach to shopping an AT&T store-on-steroids.

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First 
Floor

Visitors enjoy a hands-on approach to shopping an AT&T store-on-steroids.

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Interactive Playground

On the 2nd floor, AT&T’s Connected Life initiative comes to life in a 12,000 square foot interactive experience.

Interactive Playground

On the 2nd floor, AT&T’s Connected Life initiative comes to life in a 12,000 square foot interactive experience.

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Eight-foot tall touchscreens provide interactive stories on the topics of Smart Kitchen*, Smart Cities*, and Connected Bikes.

*programming only

Eight-foot tall touchscreens provide interactive stories on the topics of Smart Kitchen*, Smart Cities*, and Connected Bikes.

*programming only

Live  
Community
Events

A full slate of event programming, along with supporting digital content, keeps the store active and topical.

Live  
Community
Events

A full slate of event programming, along with supporting digital content, keeps the store active and topical.

Now, we are creating a place devoted to fans of great entertainment. 

With AT&T's acquisition of DIRECTV and the pending Time Warner merger, it was time to reinvent the store as an Entertainment experience. 

Our approach: Design for fans, not shoppers. 

Interactive 
Shopping

Interactive tablets provide hands-on understanding of products and services and facilitate self-shopping.

Interactive 
Shopping

Interactive tablets provide hands-on understanding of products and services and facilitate self-shopping.

In-Store 
Channel

The in-store channel shifted from promoting products and lifestyle to highlighting the great movies, shows and sports fans love.

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In-Store 
Channel

The in-store channel shifted from promoting products and lifestyle to highlighting the great movies, shows and sports fans love.

Digital Takeover

Unique screen configurations give fans a fresh look at how they can view entertainment content.

Digital Takeover

Unique screen configurations give fans a fresh look at how they can view entertainment content.

Virtual 
Reality

At the Samsung Gear station, a towering VR theater displays movie trailers in 360-degree environments that transform for each film.

Virtual 
Reality

At the Samsung Gear station, a towering VR theater displays movie trailers in 360-degree environments that transform for each film.

The Entertainment Store launches this Fall. Keep an eye on how your local AT&T store changes. The evolution continues.... 

Oh so Provocative

Three Ways to Move People to Action

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Oh so Provocative

Three Ways to Move People to Action

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Script to Screen

Producing Content that Moves

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Script to Screen

Producing Content that Moves

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  • Live Action and Animation Reel

    Last year, we delivered over 4,500 pieces of unique content incorporating live action, motion graphics, and 3D animation—all created in house. Check it out.

  • Comedy | Chainamation

    We animated our favorite comedies. Five seconds each.

  • AT&T | Anthemic Spot

    This national retail spot sets the tone for AT&T’s “Connected Life” initiative, depicting how its products and services connect to create a better life for customers. We shot this documentary style spot over 5 days in 3 cities.

  • NCR | Enterprise Web Site

    The corporation behind nearly 550 million transactions each day needed a consistent and engaging customer experience across their expansive lines of business. Our simplified, streamlined web site provided readily available content based on user needs across any device.

  • Tempur-Pedic | Product Showcase App

    It takes customers time to understand the differences between Tempur-Pedic mattresses, but it takes just a few minutes of lying on a mattress to decide if it’s right for you. This app allows customers to study the information before visiting the store, accelerating the path to purchase.

  • AT&T | Retail Holiday Campaign

    Part of our complete holiday change out, this spot brought to life the “Magical Gifts” theme that worked across every store application. We shot this over five days on a Brooklyn sound stage.

  • Global Paint for Charity

    This animation explains how unused and unwanted paint is recycled for use around the world to help prevent the spread of disease, and to provide hope and pride to people living in crowded, unsanitary conditions.

  • Cox | Trade Show App

    Designed to engage attendees and showcase the reach of COX Business, our app allowed resellers, partners, and small business owners to quickly access and understand the services that interested them most.

  • AT&T | Large Scale Displays

    Even after AT&T's Chicago flagship store closes, the digital displays keep the space alive and vibrant.

  • Earth Day | Social Content

    We love the Earth.

  • Visa | Broadcast Spot

    Visa promoted their pre-paid gift cards for the holidays with an integrated campaign called "A Million Options." Our animated videos pushed consumers to the unique landing page where cards could be ordered.

  • Smithsonian | AR and Tablet

    At the Smithsonian's Freer Sackler museum, the most interesting stories are hidden, concealed behind glass. We created a beacon-based, augmented reality experience designed to personally curate a visitor's journey through time and place.

  • AT&T | Store Entry

    To welcome shoppers into AT&T's Store of the Future, we avoided the hard sell and eased their transition with atmospheric and lifestyle imagery.

  • Chevron | Episodic Content

    Chevron mounted an ambitious campaign to turn kids on to the idea of pursuing an education in Science, Technology, Engineering & Math—or STEM. We created a series of episodes that focused on 12-14 year olds.

  • AT&T | Retail Episodic Content

    As part of our launch of the AT&T in-store network, we created an episodic series featuring Kayla, a Pinterest influencer who lives out a glamorous tech-lifestyle. Part of a cross-platform, ongoing advertising campaign. 

  • Andersen Doors and Windows | Sales Tool

    Andersen needed a way for customer reps at their trade show to help visitors explore the new line and understand their new ‘VeriLock’ remote app. We created this interactive product demo.

  • AT&T | Virtual Reality

    We designed and developed a product demo for Samsung Gear and DIRECTV where shoppers experience a towering VR theater displaying movie trailers in 360-degree environments that transform for each film.

  • The Home Depot | Pilot Store

    Additional in-store experiences included a social media wall focusing on The Home Depot’s philanthropic efforts, a large display targeting pro contractors, and a community board that is customizable by each store.

  • Weather.com | Product Feature

    Weather.com is one of the most visited website in the world. After a complete redesign focusing on personalization features, MaxMedia created this TV commercial to show off the new functionality.

  • AT&T | Moto X Campaign MAFS

    This in-store campaign promoted the MotoX phone which could be personalized with color and custom engraving.

  • Magnificent Mile | Mobile App

    Designed to enrich the shopping, dining and lodging experience for Chicago’s 22 million annual Magnificent Mile visitors, the app provides three lenses into wayfinding, contextually relevant offers, and the city’s history (by way of augmented reality).

  • Verifone | Product Demo

    Used in trade shows and sales visits, this video showcased multiple Verifone mobile point-of sale devices, including various merchant use cases.

  • AT&T | Window Display

    To promote The Chicago Institute of Art's selection as the most popular art museum in the world, we designed and developed the "My Chicago, My Masterpiece" installation. Paintings from the museum collection are synchronously displayed on 75 Samsung phones and tablets.

  • TRACED | Rapid Prototype

    Twenty-four hours at the Developer Summit Hackathon resulted in TRACED, a self-contained smartwatch app, which allows users to create and share location-based journeys and destinations using custom map data enriched by audio, video, and photography.

  • The Home Depot | Tablet App

    This interactive magazine drives in-store sales with out-of-store inspiration using beautiful photography, expert opinions, and a user-friendly interface.

  • AT&T | Digital Takeover

    Unique screen configurations give fans a fresh look at how they can view entertainment content.

  • Cupcake Vineyards | Tasting App

    As part of the Cupcake “Live Deliciously” national tour, we created a digital engagement that enriched the wine tasting experience, bringing the vineyard to the customer.

  • AT&T | Interactive Shopping

    At AT&T's newly designed Entertainment store, our interactive tablets provide hands-on understanding of products and services and facilitate self-shopping.

  • Vision Source | Digital Signage

    When the second largest optical retailer in the U.S. debuted their Store of the Future, they turned to us to provide digital strategy and content. One highlight is a triptych of beautiful lifestyle imagery and nature vistas coupled with health and wellness messaging meant to calm and inform customers while they wait.

Join our team.

We're looking for people who live to create unforgettable experiences.